Kaia
View our Kaia 2023 Lookbook here
MEET MADAME SWEAT
Kaia Naturals founder, Mary Futher, a.k.a. “Madame Sweat” has built an impressive following on her TikTok with 440K followers and her weekly blog, ‘The Little Book Of Human Discomforts’ with 150K monthly readers.
Responding to her followers’ questions about inherently unsexy body issues, Mary has combined both an approachable style and her product development experience to remove the embarrassing stigma associated with these very common body concerns.
CLEAN & VERIFIED
Kaia products are produced under Health Canada regulations to ensure that they are offering consumers some of the cleanest products in the world and they formulate to strict EU standards.
Every scent used in their products are specially formulated by a renowned perfumer to a natural fragrance certification standard set by The International Fragrance Association IFRA.
THE STAGES OF DETOX
Kaia has formulated their deodorants with activated charcoal as it draws out toxins from your pores, while also fighting odor-causing bacteria.
Antiperspirant contains aluminum which blocks sweat glands preventing you from sweating. This also traps toxins in your body. With natural deodorant your underarms are free to breathe.
A 2 to 4 week transition period can be expected when transitioning from antiperspirant to natural deodorant. Studies show that antiperspirant users experience a transient increase in odorous bacteria in the underarm area when they stop using antiperspirant.
HOW IT WORKS
STEP 1
THE UNDERARM BAR
Lather with the underarm bar for 30 seconds on each underarm to remove deodorant build up and yesterday’s odor causing bacteria.
STEP 2
CHARCOAL DEODORANT
Follow with a generous layer of charcoal deodorant to help draw out impurities and buildup while neutralising odor throughout the day.
STEP 3
THE SWEAT POWDER
If you struggle with excess sweat, finish with a generous layer of the sweat powder to absorb excess moisture, prevent chaffing and manage odor.
The Underarm Bar
For Natural deodorant users with excess odor.
Formulated with activated charcoal and apple cider vinegar.
The Takesumi Detox
Charcoal deodorant + detox
Natural Deodorant formulated with active charcoal. Available in 6 unique scents.
Natural Deodorant Starter Kit
The Takesumi Detox deodorant and underarm bar in a convenient starter kit.
The Ingrown Bar
This 2-in-1 exfoliating bar helps prevent ingrown hairs and removes impurities that lead to irritated ingrown hairs.
The Takesumi Bright Brightening Bar
With Kojic Acid for underarm and body dark spots
Minimizes the appearance of dark spot pigmentation without the use of traditional toxic or irritating brightening ingredients.
The Takesumi Bright Brightening Deodorant
With Niacinamide for dark underarms
A 2-in-1 multi use deodorant and body balm ideal for sensitive skin or dark pigmentation.
The Takesumi Bright Starter Kit
Designed to brighten and minimize the appearance of dark spot pigmentation with a vanilla and pear fragrance.
The Bikini Bright
Brightens the appearance of dark spot pigmentation and manages ingrown hairs and helps soothe irritation and redness.